Our hand crafted production, our culture and our 175 years of existence make Laulhère a very unique brand. The Laulhère factory stands on the same spot since its creation in 1840, nestled in the foothills of the Pyrenées Mountains in a town called Oloron-St-Marie.
The Beret… A national symbol for the French and recognized the world over, The beret is so closely knit into the French culture its now a part of our DNA. Our goal is to protect and conserve this unique headwear by respecting a centuries old tradition, 175 years and counting. Our manufacturing process has evolved in some aspects but 80%of the production is still hand crafted using machines that where built on-site and a “know-how” handed down from generation to generation. Oloron-St-Marie was once the epicenter of beret producers and today Laulhère is the very last.
In 2011 the factory was awarded the rights to work and supply the Nato group of members with a military grade combat range.
The House of Laulhère is now the only beret-maker that makes its berets entirely in France and uses traditional processes.
With unsurpassed raw materials, traditional hand-crafted production, and age-old know-how, Laulhère’s workshops all come together to make the beret a noble product. It takes two full working days to make one, and sometimes longer, and a vast number of checks and adjustments to make each item a unique piece.
Our products are made of pure Merino virgin wool from the best flocks around the world. A noble and living raw material which through a complex manufacturing process gives us the high quality we are famous for: softness, water resistance and durability, thanks to exceptionnaly fine and sense fibres.
The products are knitted and felted using naturally brown raw wool, then are dyed with mixtures of pigments based on recipes perfected in-house over the years. The process demands great care and dexterity to make sure the dye “takes” evenly across the entire surface of the beret and reaches the exact colour desired, again and again. But it also achieves beautiful depth and brightness.
The unique dying, shaping, and shaving processes all add to our particular quality. At every stage our quality team verifies every little detail in order to achieve the high standards that Laulhère proudly advertise.
The following stages vary according to the type of interior required.
The traditional Beret is double lined and garnished with an embroidered label, its leather headband, and the lace cross in yellow or red.
The military Berets are made to exacting requirements defined by each regiment. They are usually thicker and can vary in color, diameter, badge hold position etc.
Our fashion hats can be embroidered or decorated with various elements such as ribbons, metal decorations or buttons.
Over time we introduced another fine material with outstanding qualities, the Angora wool which we use to make our fashion items like hats, scarves and gloves – always with the same concern for detail.
This amazing know-how is of course offered to our fashion clients for their own collections and custom-made projects.
There’s a magic in every piece of headwear: nice-looking on a table, it takes on a life of its own and transforms us when we put it on. We are never quite the same, as we have never been as close to something that defines us so profoundly. Its characteristics reinforce our personality and drive us to express it even more. When it comes to headwear, the beret has a place of its own in the hearts of the French. Being part of their history and collective unconscious in many ways, for them it will always mean more.
Made popular by the movie stars of the 30’s and 40’s “Le Beret Femme” is still today a fashion accessory to be reckoned with. This humble garment has been reinvented so many times by some of the world’s greatest fashion designers.
One if its unique charms is its ability to reflect the wearer’s mood of the moment, fun and light hearted, femme fatale or urban chic, this simple garment can say it all.
Our strength is built on our range development and amazing palette of colors carefully selected by our designers. Our raw materials like Pure Merino wools and Angora can be found throughout our range of hats, gloves and scarfs and the same exacting attention to detail brings it all together.
The more luxurious the beret, the more production steps it takes to offer exceptional finishes, feel and longevity. Laulhère offers three ranges of Men’s berets in classic black, marine blue and brown with, inside, emboidered labels that span the years testifying to an age-old tradition.
Laulhère has also relaunched the beret-cap that the Laulhère brothers designed in the late 19th century. This beret-like cap sits naturally in the right position on the head, immediately giving its owner an urban, contemporary look. The classic beret, it is true, demands a bit more experience to position it stylishly.
Our total control and understanding of the manufacturing process makes Laulhère a unique and rare business partner. This know-how has enabled Laulhère to work with some of the fashion world’s brightest stars. Our technical team is capable of working hand in hand with you from a simple idea to a fully developed design or creation. We can handle your headwear requirements from design to prototype and offer you and your clients a 100% made in France experience.
Feel free to contact us for any bespoke project.